How do you take a high-volume staple product and elevate it to a luxury retail experience across an entire national estate? For this major retail chain, our team led a comprehensive rebranding and spatial integration project designed to prioritize their most popular bakery products.

The primary challenge was the sheer variety of site conditions—ranging from compact “express” units to sprawling flagship stores. We developed a highly efficient, standardized modular system centred around versatile “A-Frame” fixtures. This allowed for a luxury “boutique” feel on the retail floor while remaining economically viable and quick to install. By solving complex site constraints through smart design, we provided a consistent, premium platform for the brand to showcase its bakery offering across the UK.